Lixum

Privacy Policy

Last Updated: October 18, 2025

Disclaimer: This is a template and not legal advice. You must consult with a qualified legal professional to ensure this policy is complete and compliant for your specific business needs.

1. Introduction

Welcome to Lixum ("we," "our," "us"). We are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.

2. Data We Collect

We may collect information about you in a variety of ways. The information we may collect on the Site includes:

  • Personal Data: Personally identifiable information, such as your name, email address, that you voluntarily give to us when you register for an account, sign up for our newsletter, or use our services (like the Calendly booking or ROI calculator).
  • Derivative Data: Information our servers automatically collect when you access the Site, such as your IP address, your browser type, your operating system, your access times, and the pages you have viewed directly before and after accessing the Site.
  • Firebase Authentication Data: When you sign up or log in using email/password or Google Sign-In, we use Firebase Authentication. This service handles your credentials securely. We store your provided name, email address, and authentication status.
  • Firestore Data: If you use our tools and choose to save the results (e.g., ROI analysis), this data is stored in our Firestore database, linked to your user account.
  • Calendly Data: When you book a call, you are providing information directly to Calendly. Their privacy policy governs that data. We receive the details of the appointment you schedule.

3. Use of Your Information

Having accurate information about you permits us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you via the Site to:

  • Create and manage your account.
  • Email you regarding your account or order.
  • Deliver targeted advertising, coupons, newsletters, and other information regarding promotions and the Site to you.
  • Analyze usage and trends to improve our website and services.
  • Respond to customer service requests.

4. Use of Cookies and Tracking Technologies

We may use cookies, web beacons, tracking pixels, and other tracking technologies on the Site to help customize the Site and improve your experience. When you access the Site, your personal information is not collected through the use of tracking technology. Most browsers are set to accept cookies by default. You can remove or reject cookies, but be aware that such action could affect the availability and functionality of the Site.

5. Third-Party Services

  • Firebase (Google): We use Firebase for backend services including authentication and database storage. Firebase is a Google product and its use is governed by Google's Privacy Policy.
  • Calendly: We use Calendly for appointment scheduling. When you schedule an appointment, you are subject to Calendly's Privacy Policy.
  • Vercel: Our website is hosted on Vercel. Vercel may collect analytics data as described in their Privacy Policy.

6. Your Data Protection Rights under GDPR

If you are a resident of the European Economic Area (EEA), you have certain data protection rights. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data.

  • The right to access, update or to delete the information we have on you.
  • The right of rectification.
  • The right to object.
  • The right of restriction.
  • The right to data portability.
  • The right to withdraw consent.

To exercise these rights, please contact us at the contact information below. Please note that we may ask you to verify your identity before responding to such requests.

7. Data Security

We use administrative, technical, and physical security measures to help protect your personal information. While we have taken reasonable steps to secure the personal information you provide to us, please be aware that despite our efforts, no security measures are perfect or impenetrable, and no method of data transmission can be guaranteed against any interception or other type of misuse.

8. Contact Us

If you have questions or comments about this Privacy Policy, please contact us at:

[Your Company Name]
[Your Company Address]
[Your Contact Email: e.g., privacy@lixum.ai]